Too Visible a Craft: The Limits and Transformations of Graphic Design

Can a graphic designer turn a bad book into a good one? Does a book designer become a co-author? How does graphic design differ between magazines and books? And how will the advent of artificial intelligence affect the work of graphic designers? Linda Kudrnovská and Filip Blažek, creators of the Identity project, along with renowned graphic designer Zuzana Lednická, will discuss the limits and changes of graphic design in the publishing industry and beyond. The debate will be moderated by Jakub Sedláček, editor-in-chief of the Paseka publishing house and editor of the book Neviditelné řemeslo (The Invisible Craft).